When you think of the platform called LinkedIn, you will think of a professional social networking channel that assists you in the expansion of your online company CV and therewith be connected with other like-minded professionals. This is only one of LinkedIn’s features.
It can also be used as a tool for researching anything in the business world that you would need to know, including competition, sales prospects and new employers. As it is equipped with over 100 million users, this platform has been proven to be one of the most powerful platforms around.
Here are some pointers on the best ways to use LinkedIn to assist you with finding results on all queries like your competitors, sales prospects as well as potential employees that could be of benefit to your company.
Where sales prospects are concerned, you could find information regarding the prospects you want to meet with before you physically have a meeting with them. Their history and details will be on LindekIn including their work history, school information, hobbies to name a few.
When you do a keyword search on your type of company, you will get a list of company names that are your competitors. You could also then view their profiles on LinkedIn. This will give you a better idea of what they are doing and you could also pick up tips therewith.
If you are looking for possible employers, you must try to get the most information possible about them. As they say “Knowledge is Power” and the more you know about them, the more you know about their history, the better you would know if you are suited for the position.
Source: mashable.com
Posted by: Friedel Coetsee
