A new feature of Facebook called Facebook places that started in august allows the facebook users to know where their friends are as well as sharing their locations in the outside world. As you may know this is a very powerful marketing tool for companies that design their campaigns around the checkin service. This will build awareness, grow their fan base and enable them to reward their customers.
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There is a possibility that Twitter will start introducing pages for different brands that will be almost the same as what is being done on Facebook. Read more...
Facebook is very educational in its own way. The builders of this site knew very well what to take and what to leave from all the competition around. Instead of changing every time a competitor brought something new out, they rather expanded their company to accommodate all the latest trends. This is one of the reasons why Facebook has grown into having 12 followers. As soon as they reached this target they decided to make this service available to the rest of the world. This could have also back fired on them but it turned out to be very successful for the brand. Read more...
If your brand is on Facebook, you will have to know how to keep a long term dialogue with your existing customers because with Facebook, the fans will only engage permanently if you have relevant content on your website. Read more...
Google reached whopping 20 million users so the company started a mobile application. Although the statistics seem very good, they still have a long way to go to be able to catch up with its competitors, Twitter and Facebook. Read more...
Google has begun to offer a new feature that opens a new book for the social world. This is assisting Google to grow from simple site to a device that is made for much more than that. This means that large companies that make use of video as a marketing tool will draw much more advantages to doing so with the new video industry from Google. Read more...
The website that advertises the 2012 Olympic as well as the Paralympic games gets busier over time. It is now featuring a competition to see who the biggest online fanbase is. The winner is judged on the amount of tweets, YouTube videos and Flickr photos that has been submitted onto his site. Read more...
With Twitter constantly trying to improve their service and reputation, they have started to strive to make the site business friendly as well as just an informal chat site. If you are looking at the marketing aspect of it, you will see that there will be new possibilities opening up for marketing constantly regarding this. Read more...
If you are still somewhat of a novice Google user, you have come to the right place to get tips. This article can help you with quicker sharing options, better content curation, better privacy settings and much more to help you become a Google boffin. Read more...
