WSI Social Media Strategies

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Archive for May, 2010

27 May
Why your company needs a social media presence
Friedel Coetsee

Posted by Friedel Coetsee On May - 27 - 2010

Digital communication technologies and new media platforms are giving small and large companies huge opportunities to use social media to get their message to the right crowd.

Category: Social Media Marketing, Social Networking
Tags: , ,
Posted by: Friedel Coetsee

20 May
Ways to get people to follow you on Twitter
Friedel Coetsee

Posted by Friedel Coetsee On May - 20 - 2010
The more people who follow you on Twitter, the more influence and networking opportunities you have. Thus, it makes sense to try and build a following. Here are some best practices on getting others to follow you:
1. Follow them: There’s an almost automatic reaction to follow people who follow you. However, there’s a backlash against people who follow just about everyone for the sole purpose of gaining followers. In short, be discriminating with whom you follow.
2. Post some good tweets right before following someone else: Help people to decide to follow you by posting some good, informative tweets. This will help them to see you provide valuable information through your Tweets and tweet regularly.
3. Complete your bio: People rarely follow strangers, so complete your one-line bio and include your IC Site URL in the More Info URL section of your profile. People want to know who they will be following before they actually follow them so providing them this information upfront will help.
4. Add your Twitter feed to your blog or to other social media profiles: If you have a following at your blog or a lot of connections at Facebook or LinkedIn, you can leverage this audience to increase your followers at Twitter.
5. Reply to people you are following, especially if they’re not yet following you: That’s a good way to engage someone and get them to follow you, even if they didn’t follow you immediately. Remember, though, some people have thousands of followers, and may not be able to respond to every reply.

You will improve your influence by getting more people to follow you on Twitter. With minor effort, you can be successful at growing your following. Here are some tips:

Category: General

Posted by: Friedel Coetsee

20 May
Social Media Marketing: How to guide
Friedel Coetsee

Posted by Friedel Coetsee On May - 20 - 2010
Emerging platforms for online collaboration are fundamentally changing the way we work, offering new ways to engage with customers, colleagues, and the world at large. It’s a new model for interaction and we believe social networking can help you to build stronger, more successful business relationships, showcase you as a true Internet Marketing expert and help you find new business ventures. It is also a way for you to take part in global conversations related to the work we are doing at WSI and the things we care about. In this Social Media Toolkit we will be covering the 5 most popular social media platforms
1. Twitter
2. Facebook
3. Linked In
4. YouTube
5. Blogs
We will give an overview of each platform, best practices on use, highlight any important considerations, provide examples of how they can be used to raise your WSI online profile, highlight tools and resources you can use to assist with management and tell you how you can get started. Whether you are just getting started in social media or have been using it for months, even years, this guide will provide you with some great foundational information on how to effectively leverage social media in your everyday business activities.

Emerging online platforms are currently changing the way we work by offering brand new ways to connect with your clients, colleagues at work and the rest of the world. Social Media and social networking can definitely help you to in building better business relationships, showcase you as an expert in your industry, and help you to find new business from an online environment. It is also an opportunity to spread your message to a larger audience.

Category: Social Media Marketing, Social Networking
Tags: ,
Posted by: Friedel Coetsee

18 May
How to use LinkedIn and grow your contacts
Friedel Coetsee

Posted by Friedel Coetsee On May - 18 - 2010

Many LinkedIn users use the tool to “get to the right person” that will get them a sale, that will form some sort of partnership, or get them the job that they are looking for. LinkedIn is an online network consisting of more than 8,000,000 professionals from all over the globe. Many people don’t utilize the power of LinkedIn, so here are some ways to get value from it:

Category: LinkedIn, Social Media Marketing, Social Networking

Posted by: Friedel Coetsee

13 May
Social Media Marketing: Helpful Do’s and Don’ts
Anton Wilson

Posted by Anton Wilson On May - 13 - 2010

Although most marketers, you included, cannot wait to get your social media marketing campaigns underway due to the current popularity thereof, you should still take certain precautions.  Social media marketing can be extremely effective and present many benefits if you tackle it with a plan in mind.  However, without a plan you could end up spending hours on end posting updates without achieving any significant results.  Thus, to ensure that the time spend on social media marketing is indeed beneficial to your business, you should try and keep certain do’s and don’ts in mind. 

Category: Social Media Marketing
Tags: , ,
Posted by: Anton Wilson

13 May
The differences between LinkedIn and Facebook.
Friedel Coetsee

Posted by Friedel Coetsee On May - 13 - 2010

LinkedIn and Facebook has become two VERY popular social networking sites. The main idea of both is to connect with contacts online, however they differ in features and connection types.

Category: General

Posted by: Friedel Coetsee

12 May
What is the better tool for Vaal Triangle Business? LinkedIn or Facebook?
Friedel Coetsee

Posted by Friedel Coetsee On May - 12 - 2010

What is the better tool for Vaal Triangle Businesses when it comes to internet marketing? LinkedIn or Facebook? Social networking is now just as part of the world wide web as search engines are. Social networking has long moved on from kids and teenagers socialising and gossiping online. Baby Boomers and generation X has realised the value and power of Social Media as a marketing tool and they also are not only socialising, but also using sites like Facebook and LinkedIn within the working environment.

Category: Facebook, LinkedIn, Social Networking

Posted by: Friedel Coetsee

12 May
Facebook or LinkedIn? … or both?
Friedel Coetsee

Posted by Friedel Coetsee On May - 12 - 2010

Most South Africans are familiar with Facebook, but LinkedIn is not that well known… yet. Facebook has become a familiar socialising platform between friends, where LinkedIn is a business networking tool for professionals. Both have their own place in the online community, and are being used very successfully. Many, many, many South Africans are joining these social networks daily. Some for business, some for pleasure.

Category: Facebook, LinkedIn, Social Networking

Posted by: Friedel Coetsee
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